Did You Think It Over?

About six months ago I had the opportunity to sit in on a free two and half hour seminar sponsored by WINNING, Inc. The first question he asked was, “Do you TIO?” TIO is an acronym for “Think It Over”. Kevin Hallinan, Principal of WINNING, Inc. really challenged me regarding my business sales approach. Do […]

Continue Reading

Don’t Fall Victim to Cyber Crime

What is a cyber crime? Cyber crime STINKS, plain and simple! Cyber crime is a type of attack on your computer or mobile device that is designed to make you vulnerable to any of the following: identity theft, financial fraud, web site vandalism, and cyber bullying, among other things. Hackers are one of the scariest, […]

Continue Reading

The 5 Most Important Metrics in Google Analytics

Google Analytics is free and relatively user-friendly, but it’s not always easy for beginners to know what to do with all the numbers Google Analytics produces. Know the basic Google Analytics metrics to avoid being overwhelmed by trying to interpret Google Analytics numbers. With practice, you can learn to interpret Google Analytics numbers and make site […]

Continue Reading

EdgeRank: Facebook’s Engagement Metrics

When using Facebook (or any other social media platform) to market your business, the foundation of your strategy is engagement. Without sufficient engagement, nothing else will happen. Whether you are generating leads, driving sales to a store or just building your brand, it all starts with engagement. “Engagement” is the term Facebook uses for the […]

Continue Reading

What Are Twitter Rankings and Why Do They Matter?

Different Twitter rankings are obtained from many sources, and you’re smart to start using them as you start your business’s approach to social media. Twitter is a major platform in many companies’ social media strategies, so knowing how well a Twitter account performs offers valuable clues about that strategy’s effectiveness. Understanding your company’s social media […]

Continue Reading

Facebook: Full Screen Feature

Full Screen Viewing: Did you know that facebook (uggh, I really struggle not capitalizing the name) now allows full screen viewing? (Or, as facebook puts it fullscreen, as one word.) Regardless if I agree with the grammar, I was thrilled when I saw the feature. Too often I had wished, “If only I could see […]

Continue Reading

Lost In The Translation

“Translation services? I never thought of that!” That was my first thought after meeting with Richard Dealy of Keylingo Translations. Our world is getting smaller and smaller with the internet. Let’s look at the demographics of the USA, and how they are shifting. By 2043, the US Census Bureau projects “The U.S. is projected to […]

Continue Reading

12 Reasons Why Businesses Stopped Using Overseas Services: Virtual Assistants Part 2

I have two questions, “Is it practical to use overseas services for your business?” And, “Are they the ideal choice for a North American company?” A prospect also challenged me asking, “Why not use a Virtual Assistant from another country? They are so much cheaper.” In my last blog, I shared with you my personal […]

Continue Reading

My Personal Experience With Overseas Services: Virtual Assistants

With today’s election almost over, all of us have heard a lot about companies using offshore business providers or overseas services. Virtual Assistants are no different. There are virtual assistants located all over the world. But is it practical to use them for your business? Are they the ideal choice for a North American company? One […]

Continue Reading

Financial Services Social Media Guidelines

Did you know that Financial Services could benefit from these same principles? 1)      People who follow brands on Facebook are 60% more likely to recommend them to friends? (IModerate Research Technologies, April 2010) 2)      While 77% of American consumers say they are more likely to buy a product or service recommended by someone they know… […]

Continue Reading

Is Social Media Enough?

Someone asked the other day, if social media is enough to market your business? After all, the benefits range from low cost options to a more relational connection with your prospects. But they wondered if the benefits were sustainable and substantial enough to use social media as a sole solution. We wouldn’t say it is […]

Continue Reading

More Out Of Less

How do you get More out of less? You may wonder how on earth you can possibly operate any leaner than you already are. You have just about implemented every possible cut to your budget and spending that is imaginable. You are positive that you have eliminated every nonessential expenditure from your business. It is […]

Continue Reading

Time Management at Work

How is it that by the end of the day, we know we were very busy, but we just don’t know what got done? What’s worse is, we didn’t reach our most critical goal for the day. What happened? The answer is simple – time organization (or should we say, lack of time organization). I want […]

Continue Reading

About Communication – Seven Steps

Congratulations! You have hired a virtual assistant (VA). Unfortunately, not every relationship is perfect. Once the honeymoon period is over, well, let’s just say there may be bumps in the road, at times. Let’s call it opportunity for effective communication. Maybe you assigned a task, and it was not done according to your expectations. You […]

Continue Reading

Attitude Adjustments for Operating a Business

What are the pain points when operating a business? We all have something that we hate to do, right? Maintaining our schedules, writing a blog, billing, bookkeeping; regardless what it is, we all have dreaded tasks. It is human nature to procrastinate. Unfortunately, our clients do pick up on this attitude. Even worse, our business […]

Continue Reading

What Does SBA.gov Have To Say?

The Small Business Administration, SBA.gov recommends that “If you are starting a business, you should also consider seeking out specialist’s advice and help for three key business functions: Tax and Accounting Marketing Business Administration” The blog goes on to state, “Why? Simply because these are often overlooked at the outset and each have a strategic […]

Continue Reading

Powered by WordPress. Designed by Woo Themes